When a heavyweight smart home distributor deeply rooted in the North American market approached us, they faced a critical challenge: End-users exhibited high sensitivity to privacy (especially facial recognition), while the market demanded strong brand differentiation. We provided a deeply customized solution—not a standard product.
Our Customized Actions:
Privacy First, Precision Replacement: Decisively remove the controversial facial recognition module, adopting the TUYA video peephole module. This solution activates video only when the doorbell is pressed, giving users full control over viewing and responding—perfectly aligning with North American privacy requirements while providing HD visitor visibility and secure unlocking.
Deep Front-End Customization, Brand Building: To create a unique brand identity, we invested resources in new front-panel molding. From materials, lines, layout, to brand elements, every detail was refined in close collaboration with the client, ensuring the product becomes a sharp business card in the North American market.
Smart Back-End Reuse, Efficient Cost Reduction: Innovatively adopted the “Custom Front Panel + Universal Backplate” strategy. The backplate uses a mature universal thermal break aluminum smart lock backplate, significantly reducing mold investment and manufacturing costs, accelerating time-to-market, and simplifying client inventory and after-sales management.
This deeply customized thermal break aluminum smart lock has successfully landed in North America. Empowered by this highly customized, cost-effective product, the client effectively consolidated and expanded their North American market share, achieving mutual success.
We deeply understand the client’s (B2B distributor) business model, target market (North American privacy sensitivity), and operational pain points (cost/efficiency), delivering the optimal integrated solution. We dare to invest in molds for brand uniqueness and excel at reusing mature modules to ensure efficiency. Choosing us means choosing a deep customization partner with market insight, brand-building power, and commercial wisdom.